Before anything is decided

Understanding before strategy Principle one

What it means

The patent is read first, and so is everything behind it: the application as filed, every rejection, every amendment, every argument the applicant made to get the claim allowed. All of it, including the slow parts. Only then does anyone talk about what to do.

What it means for you

Strategy chosen before the record is read is a guess wearing a suit. Two engineering degrees and a career that began in patent prosecution mean that reading is done directly rather than handed to an expert and summarized back a week later.

In their words

He developed a deep command of the patent history, understood the prosecution record better than the opposition, and identified weaknesses that materially changed the leverage in the case.

Jake McCampbell, Co-Founder and CEO, StringKing. Client, June 2026. Read this recommendation in full on LinkedIn

Making complexity understandable Principle two

What it means

Every person who decides anything in a patent case is a person who did not build the technology. A judge. Twelve people who were doing something else last month. Sometimes a board deciding whether to keep paying for the fight.

What it means for you

The explanation has to be true and it has to be short enough to hold in one hand. If your own counsel cannot give your technology back to you in words you would use with your board, a jury has no chance of it. That is a test you can run in the first meeting, before you have spent anything.

In their words

He has substantial expertise and experience, but also has the ability to reduce the issues into consumable information for executives / board members.

Matthew Hardy, CFO of Bonterra, who was CFO of TeleSign during the matter. Client, September 2021. Read this recommendation in full on LinkedIn

Details create leverage Principle three

What it means

A limitation added years ago to get past a rejection. A sentence in an old datasheet. A difference between what an expert says now and what the inventor said then. These are small, specific and findable, and they are what actually moves a case.

What it means for you

Pressure applied at one or two right points does more than motion applied everywhere, and it is also the difference between a case a company can afford and one it cannot. Motion everywhere is easy to bill and easy to mistake for progress.

In their words

He was also very effective at applying pressure at the right points, without letting the matter spiral into unnecessary cost or complexity.

Jake McCampbell, Co-Founder and CEO, StringKing. Client, June 2026. Read this recommendation in full on LinkedIn

During my career as an in-house patent counsel, having a trusted relationship with outside counsel was essential. For over 15 years, I worked with Jesse on various patent prosecution and patent litigation matters.

Steven Funk, retired in-house patent counsel. Client, September 2021. Read this recommendation in full on LinkedIn

When it is time to stand up

Preparing for what matters Principle four

What it means

Composure in a courtroom is not a personality trait. It is the visible residue of work done months earlier, on the questions nobody was sure would come.

What it means for you

Preparation is also the only honest way to keep a case small. The hearings that go badly are usually the ones where a lawyer met the hard question for the first time in the room, and everything that follows a bad hearing costs money.

In their words

He meticulously prepared every detail, anticipated opposing counsel's moves with remarkable foresight, and presented our case with compelling clarity and persuasive power that clearly resonated with the judge and jury.

Ryan Reed-Baum, CSCA, Chief Executive Officer, TruLog. Client, April 2026. Read this recommendation in full on LinkedIn

Teaching as a litigation skill Principle five

What it means

Undergraduate business law, graduate mathematics and an electrical engineering lab, all taught at the University of Missouri before practicing. Then Patent Academy, a training program for patent lawyers built at Shook, Hardy & Bacon, and years of continuing legal education since.

What it means for you

A jury is a classroom that did not volunteer. The skill is the same in both rooms: finding the one sentence, the one drawing, the one comparison after which a hard idea stays put. Nobody is born able to do that, and it does not come from arguing more forcefully.

In their words

Jesse has a knack for working and studying intentionally and breaking down into bite-size pieces information that would not otherwise be easily digestible.

Lischen Peso Gibson, Senior Corporate Counsel, Privacy and Data Security, Oracle. Colleague, June 2022. Read this recommendation in full on LinkedIn

Technology amplifies judgment Principle six

What it means

ProSolv, a computer services company founded to help pay for college. An analyst's job at Accenture. Wharton executive education in the economics of blockchain and digital assets. Daily use of AI tools now.

What it means for you

Tools make good judgment faster and bad judgment faster. Software can read a file wrapper in a minute and still not know which sentence in it matters. Used properly it holds your bill down, which is the only reason a client should have to care about any of it.

In their words

Jesse's technical abilities are second to none. He consistently demonstrates a command of all aspects of a case and leverages his skills as a patent prosecutor to great effect in litigation.

Andrew Cooper, General Counsel and Board Director, formerly of Meta. Colleague, October 2021. Read this recommendation in full on LinkedIn

All seven recommendations

Every quotation above is an excerpt. The people who wrote them said more, and said it in their own order.

Read all seven recommendations in full